Friday, May 23, 2003

The value of a good mascot

King Neptune the PigHis tombstone reads: KING NEPTUNE, 1941-1950. Buried here, King Neptune, famous navy mascot pig. Auctioned for $19,000,000 in War Bonds, 1942-46, to help make a free world." Ben Gelman tells the whole story ...here.

Perhaps the Bush's war machine will tap the services of an Armed Forces mascot (do they have any?) to sell the current version of bonds. For that matter, the peace movement could do the same, perhaps using an emu.
Emus were the geese that laid the golden eggs for awhile in the late 80's early 90s. People paid small fortunes for them. Even for the eggs! But, the emu market crashed and left thousands of emus out of work. For awhile there was talk of a movie being filmed here in Carbondale, featuring an emu in the role of mascot, but it was replaced by a goat in the script, and, to my knowledge, the film was never shot. The script lies dust-covered in the barnyard of broken dreams. So emus are looking for some work besides just providing oil and meat for one-tenth of 1% of the population.

Every movement or team worth its salt needs a mascot, and since the peace movement has none, here's an olive branch of an idea: Just as the Navy auctioned King Neptune the Pig during WWII and raised $19 million, the Peace Coalition could similarly auction Emily Emu (or Imogene or Emmett or Emile) and sell "Peace Bonds." If it worked in WW II, it will work in WWWII. Read more about the value of emus, click . . . here.